Wednesday, November 10, 2010

Wine Bottle Renew


While I was researching the Green Wine Summit and reaching out to some folks about interviews, I came across some of the event sponsors.

One company that I find very interesting is Wine Bottle Renew.

Check it out: Of the 300 million cases of wine sold each year in the United States, none of the bottles are reused and 70% end up in landfills.

It is estimated that 60% of a wine’s carbon footprint is in the production of the wine bottle. Using a Renew bottle reduces that production carbon footprint up to 95%. Reuse of wine bottles not only cuts the carbon footprint, but also reduces the amount of glass that ends up in our landfills. The EPA estimates that 70% of all wine bottles are not recycled. Glass in our landfills never breaks down and will be there 5000 years from now. With 10% of landfills being glass, it is our duty to change our throwaway culture and look at reusing and recycling bottles to reduce waste and help our environment.

These guys are really cool and I was surprised by some of their investors. I will be keeping an eye on them and look forward to watching them grow.

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