Enter Etica Wines & Etica Wine Tastings

I figured that my love for wine and the knowledge I picked up over the years could not be for nothing.

I love wine, agriculture and working with interesting people. I love to travel, write and share my enthusiasm for the treasures I find.

These are the things that make up Etica Wines.

My mission: to promote ethical wines.

How? Marketing online and conduct wine tastings.

So there you have it. Plain and simple but full of passion.

I am excited again and it feels so good.

It has been a while.

Regrouped?

Check.

Circus

While in the small confines of my new house/room (I rent a room in a friend’s house), I went to work. I put my thinking cap on and figured out what I wanted to be when I grew up. This is normal regrouping procedure- the paper with the line drawn the middle. One side says Love and the other side says Hate.

I mirrored what I wanted out of work with what I never wanted to deal with again.

In a nutshell, I never want:

To own a company that is over-leveraged
To have large bank loans (those look really bad to investors)
To have non-paying customers

Those three items are a one-way express ticket to the Circus of Hell.
The ferris wheel never stops. You literally have to jump off and hope you don’t get too hurt.

Get to Work

I am not a spoiled brat. I was clearly just in the wrong job. My job as a small business owner, being passionate about my work and the cause I was steering came to an abrupt end. It was hard to transition to a customer service rep in a call center for Directv.

There is nothing like the experience of being a call center employee. Nothing has ever motivated me to get out of my current situation and regroup so feverishly. I heard my Dad’s words over and over again - “The best way to get over something is to go to work.”

Those words were really valuable to me at that time. While reviewing my life and indexing everything that I had done poorly (just to add depressing onto depression), I realized that work and change had been leaning on each other for ages.

Break up with my boyfriend - get to work.
Move to a new town - get to work.
Go to the edge of reason - get to work.
Get a job in corporate America - get to work.

I feel as if I could write forever about my experience at Directv and what I learned about big business and how I can now relate to Republican’s desire to decrease big governments but how I think big businesses seem equally inefficient .. but I’ll leave that for another time.

Re: Failure

It has been a while. I guess a while equals 17 months and 1 day.

To say the least, I have Regrouped.

Regrouped is an excellent word that literally means to become Reorganized in order to make a fresh start. Usually Regrouping happens twice a year: on New Years and on my birthday.

But this was an emergency Regrouping if you will. It was not usual because the Regrouping was do to failure. I am not big on failure. Especially when it is I who does the failing.

Etica, my baby, was falling into the abyss.

It is hard to fail.

In combination with failing in the general sense (business and livelihood), I found that I could be more specific and also fail in the “trying” category. Trying in this case included trying to fix my problems, trying to get out of debt, trying to not loose my mind and so on and so on.

For a while there I locked the doors and hid from creditors. Eventually, I came out of my house (in order to move) and went and got a job. And I got one - in Corporate America.

Although I knew I was lucky to find a job, I will be the first to admit it - I was in hell.